Monthly Archives: September 2009

Fun with AR: Strangers on a (BART) Train

By Thea | Published: September 30, 2009
Augmented reality poses all kinds of exciting opportunities for gaming and advertising alike. However, we sometimes like to ignore those and think about what can go horribly, horribly wrong. (Click for a readable size.)
Posted in augmented reality | Leave a comment

Design’s gray areas

By Thea | Published: September 30, 2009
Color blindness affects about ten percent of the human population. Which means if you're a commercial artist, someone out there has had to interpret your work in grayscale.
Posted in web design | 1 Comment

Imagine a world where everything fits right. And matches.

By Thea | Published: September 29, 2009
Take that, stupid Ikea coffee table that I'm always stubbing my toe on.
Posted in augmented reality | Tagged | 1 Comment

PayPal’s convenient, yet germaphobically horrifying vision of the future.

By Thea | Published: September 29, 2009
I already use hand sanitizer after looking at the 38 Geary. Movie posters that have probably been pissed on are not going to be my preferred point of sale.
Posted in advertising, augmented reality | Tagged | 2 Comments

The ultimate user interface

By Thea | Published: September 22, 2009
Interaction isn’t just HUDs and flash games. It’s the means by which we experience things. And I would like to experience 0 to 62 in 3.4 seconds behind the wheel of this bad boy. Via If it’s Hip, It’s Here.
Posted in advertising, Experience Design | Tagged | 1 Comment

Why advertising and video games are the perfect filler for this rad Venn diagram I made

By Thea | Published: September 21, 2009
Everyone loves video games. Everyone hates ads. Maybe there's something we can both learn from each other.
Posted in advertising, games | Tagged | Leave a comment