Category Archives: games
By Thea | Published: December 5, 2009
And by "rock" I mean make it feel tingly.
By Thea | Published: November 26, 2009
Space elevator? World peace? Robot brand ambassadors? Remember - you saw it here first.
By Thea | Published: November 20, 2009
Advertising creative briefs (good ones anyway,) are an extremely effective starting point for a successful, relevant project. A brief for a video game should be the same thing.
By Thea | Published: November 18, 2009
I was wrong. As it turns out, conversations are just another kind of experience. I will now be using the term “experience economy”. I like it better. Joseph Pine on what consumers want | Video on TED.com.
By Gary Boodhoo | Published: November 17, 2009
I’ve worked on videogames for the past nine years and on every one of these projects, scheduling was a fundamental issue. Maybe you’ve been there too; where it feels like there are two shifts. During the daytime shift, people talk about stuff and during the night shift (ooh taco truck tonight!) the people who talked […]
By Thea | Published: November 17, 2009
"Sesame Street was built around a single, breakthrough insight: that if you can hold the attention of children, you can educate them" - Malcolm Gladwell
By Thea | Published: November 6, 2009
When it was just teenagers and fat people playing games, America complained nonstop about gore, hookers, and questionable ethics promoted by the industry for the sake of what some would call “fun”. But now, with casual games reaching every asshole with an internet connection, where are these supposed moral voices? The moms? The feminists? The […]