Category Archives: games

Could video games replace advertising?

By Thea | Published: November 2, 2009
We now have technology that will let gamers virtually log in to real race tracks, during real races, and compete against pros from the comfort of their crumb-scattered couches. Gamers will pay (and probably well) for this privilege.
Also posted in advertising, augmented reality, The Future | Tagged , | Leave a comment

Creating the right environment for life

By Thea | Published: October 30, 2009
What do viral marketing, social gaming and biology have in common?
Also posted in advertising, social media | Tagged , , , | 3 Comments

5 reasons games are the freaking best way to educate

By Thea | Published: October 17, 2009
I don't know if you've heard of this game called Oregon Trail, but its kind of a big deal. I hadn't played Oregon trail in 15 years until last Tuesday when I came across the original Apple ][ version AND TOTALLY PWNED IT.
Posted in games | Tagged , | 1 Comment

Take that, boring Prius “Yes” ads.

By Thea | Published: October 12, 2009
a. We love video games.b. We love good advertising.c. We love sexy cars.d. We love explosions.e. All of the above. Thanks to AdFreak for teh fun.
Also posted in advertising | Leave a comment

In adaptive gaming, game plays you!

By Thea | Published: October 11, 2009
How could this technology be used to make games (and maybe other things) better?
Also posted in Experience Design | Tagged | 1 Comment

Why advertising and video games are the perfect filler for this rad Venn diagram I made

By Thea | Published: September 21, 2009
Everyone loves video games. Everyone hates ads. Maybe there's something we can both learn from each other.
Also posted in advertising | Tagged | Leave a comment