Tag Archives: brainstorming
By Thea | Published: June 3, 2010
iPad magazines are every ad creative's wet dream. Also, apparently, some kind of electronic magazine.
By Thea | Published: March 17, 2010
Whatever project you're working on now has one basic goal in common with DNA.
By Thea | Published: February 16, 2010
Can we make the old team dynamic apply to the unique challenges of digital?
By Thea | Published: January 9, 2010
Two geeks, after nine hours in the air, one missed connecting flight home, and two Coronas, stuck in Calgary. Someone, inevitably, brings up programmable nanotech.
By Thea | Published: November 20, 2009
Advertising creative briefs (good ones anyway,) are an extremely effective starting point for a successful, relevant project. A brief for a video game should be the same thing.
By Gary Boodhoo | Published: November 17, 2009
I’ve worked on videogames for the past nine years and on every one of these projects, scheduling was a fundamental issue. Maybe you’ve been there too; where it feels like there are two shifts. During the daytime shift, people talk about stuff and during the night shift (ooh taco truck tonight!) the people who talked [...]
How the morons in 2012 should have tried to save humanity instead of the retarded crap they did instead
By Thea | Published: November 15, 2009
Predictably, one guy sees it all coming and tries to do the right thing. He fails horribly. Here's what he should have done instead.