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Tag Archives: experience economy
Why creative people are really really really important
The rate of change and the level of complexity have come to a point where nothing is ever finished, because in between the prediction of a successful product and it's launch, everything's changed.
Posted in advertising, games, social media Also tagged creativity, social gaming, video games 2 Comments
Rat Race 2020: “Let’s start with the assumption that people are amazing.”
Four-day work weeks? Wii Marketing? Robot slaves? What will work be like ten years from now?
The best advertising doesn’t sell. It makes stuff better.
Advertising sucks. The ads you think don't suck have parts that aren't advertising, and those are the parts that don't suck.
The conversation economy, part 2: there is no conversation economy
I was wrong. As it turns out, conversations are just another kind of experience. I will now be using the term “experience economy”. I like it better. Joseph Pine on what consumers want | Video on TED.com.
The Experience Points Economy