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	<title>TRANSMOGRIFANT &#187; user interface</title>
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	<link>http://transmogrifant.com</link>
	<description>The dark alley where creativity and usability exchange black market goods</description>
	<lastBuildDate>Tue, 08 Nov 2011 01:31:42 +0000</lastBuildDate>
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		<item>
		<title>Wired for iPad: really exciting for advertisers, kinda meh for everyone else</title>
		<link>http://transmogrifant.com/2010/06/03/wired-for-ipad-a-review-of-the-first-imagazine-i-actually-bothered-to-purchase/</link>
		<comments>http://transmogrifant.com/2010/06/03/wired-for-ipad-a-review-of-the-first-imagazine-i-actually-bothered-to-purchase/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 08:48:17 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[brainstorming]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[data driven design]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[dynamic typography]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1680</guid>
		<description><![CDATA[iPad magazines are every ad creative's wet dream. Also, apparently, some kind of electronic magazine.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2010/06/03/wired-for-ipad-a-review-of-the-first-imagazine-i-actually-bothered-to-purchase/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why engagement is a sucky goal for a landing page</title>
		<link>http://transmogrifant.com/2010/03/30/why-engagement-is-a-sucky-goal-for-a-landing-page/</link>
		<comments>http://transmogrifant.com/2010/03/30/why-engagement-is-a-sucky-goal-for-a-landing-page/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 22:44:53 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[process]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[content writing]]></category>
		<category><![CDATA[making]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1571</guid>
		<description><![CDATA[Problems arise when the "why" of a design differs from the "why" of the project as a whole.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2010/03/30/why-engagement-is-a-sucky-goal-for-a-landing-page/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A brief metaphorical interlude</title>
		<link>http://transmogrifant.com/2010/03/17/a-brief-interlude-for-metaphor/</link>
		<comments>http://transmogrifant.com/2010/03/17/a-brief-interlude-for-metaphor/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 23:39:52 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[data driven design]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[old media]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1568</guid>
		<description><![CDATA[The work of Michael Johansson as a metaphor for UXD and interaction design.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2010/03/17/a-brief-interlude-for-metaphor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The copywriter/art director team for the digital ad agency</title>
		<link>http://transmogrifant.com/2010/02/16/the-copywriterart-director-team-for-the-digital-ad-agency/</link>
		<comments>http://transmogrifant.com/2010/02/16/the-copywriterart-director-team-for-the-digital-ad-agency/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 17:47:07 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[process]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[brainstorming]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[old media]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1456</guid>
		<description><![CDATA[Can we make the old team dynamic apply to the unique challenges of digital?]]></description>
		<wfw:commentRss>http://transmogrifant.com/2010/02/16/the-copywriterart-director-team-for-the-digital-ad-agency/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How user experience design will kill the technology gap</title>
		<link>http://transmogrifant.com/2010/02/12/how-user-experience-design-will-kill-the-technology-gap/</link>
		<comments>http://transmogrifant.com/2010/02/12/how-user-experience-design-will-kill-the-technology-gap/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 22:14:54 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[The Future]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[generation omega]]></category>
		<category><![CDATA[gestural interface]]></category>
		<category><![CDATA[the singularity]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1330</guid>
		<description><![CDATA[As technology improves, so does its user interface.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2010/02/12/how-user-experience-design-will-kill-the-technology-gap/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mag+ makes magazines sexy again. (In the future.)</title>
		<link>http://transmogrifant.com/2009/12/21/mag-makes-magazines-sexy-again-in-the-future/</link>
		<comments>http://transmogrifant.com/2009/12/21/mag-makes-magazines-sexy-again-in-the-future/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 20:30:38 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[uncategorized]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=1120</guid>
		<description><![CDATA[I'd be happy to see them all burn and go on with my RSS feeds and my carpal tunnel. But then along comes Mag+.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2009/12/21/mag-makes-magazines-sexy-again-in-the-future/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The rise of infographics and the future of search</title>
		<link>http://transmogrifant.com/2009/12/18/the-rise-of-infographics-and-the-future-of-search/</link>
		<comments>http://transmogrifant.com/2009/12/18/the-rise-of-infographics-and-the-future-of-search/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 02:49:33 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[uncategorized]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[data driven design]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[infographic]]></category>
		<category><![CDATA[user interface]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=956</guid>
		<description><![CDATA[The kind of search you can use when you don't know exactly what you're looking for. Which Google sucks at. ]]></description>
		<wfw:commentRss>http://transmogrifant.com/2009/12/18/the-rise-of-infographics-and-the-future-of-search/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>11 ways haptics will rock your digital world</title>
		<link>http://transmogrifant.com/2009/12/05/11-ways-haptics-will-rock-your-digital-world/</link>
		<comments>http://transmogrifant.com/2009/12/05/11-ways-haptics-will-rock-your-digital-world/#comments</comments>
		<pubDate>Sat, 05 Dec 2009 08:52:31 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[brand engagement]]></category>
		<category><![CDATA[dynamic typography]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[haptics]]></category>
		<category><![CDATA[pointing devices]]></category>
		<category><![CDATA[user interface]]></category>
		<category><![CDATA[video games]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=898</guid>
		<description><![CDATA[And by "rock" I mean make it feel tingly.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2009/12/05/11-ways-haptics-will-rock-your-digital-world/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Square and the Death of Cash</title>
		<link>http://transmogrifant.com/2009/12/02/square-and-the-death-of-cash/</link>
		<comments>http://transmogrifant.com/2009/12/02/square-and-the-death-of-cash/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 18:57:10 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[Experience Design]]></category>
		<category><![CDATA[uncategorized]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=886</guid>
		<description><![CDATA[Square, as well as being amazingly convenient-sounding and brilliantly obvious, looks like it might also be the herald of the eventual, necessary, death of cash.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2009/12/02/square-and-the-death-of-cash/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>10 predictions for the next decade</title>
		<link>http://transmogrifant.com/2009/11/26/10-predictions-for-the-next-decade/</link>
		<comments>http://transmogrifant.com/2009/11/26/10-predictions-for-the-next-decade/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 19:28:57 +0000</pubDate>
		<dc:creator>Thea</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[brand engagement]]></category>
		<category><![CDATA[conversation economy]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[experience economy]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[gestural interface]]></category>
		<category><![CDATA[habits]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[macro-organism]]></category>
		<category><![CDATA[predictions]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[social gaming]]></category>
		<category><![CDATA[user interface]]></category>
		<category><![CDATA[video games]]></category>

		<guid isPermaLink="false">http://transmogrifant.com/?p=858</guid>
		<description><![CDATA[Space elevator? World peace? Robot brand ambassadors? Remember - you saw it here first.]]></description>
		<wfw:commentRss>http://transmogrifant.com/2009/11/26/10-predictions-for-the-next-decade/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
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